From
the Desk of:
[Your
Name]
Dear
Friend,
Have you noticed that a lot of businesses and nonprofits have started
using webinars to generate leads?
It
is known that Webinars have a better conversion rate than most sales
communication mediums simply because of the live social element and
social proof.
Questions that could be potential objections can be answered in real
time.
Average conversions can range from 10 to 35 percent or even higher.
Of course automated webinars convert really well, too.
But
numbers aside, webinars can do much more than just sell products and
services. In fact, webinars can be used to build great relationships
with customers and prospects...
... Which often times is most overlooked.
Most people make the mistake of thinking about making the sale first
instead of gaining trust and providing value.
Now, of course webinars can be used in many different ways depending on
your ultimate business goals.
Some webinars are purely educational, and some webinars are ultimately
aimed at getting people through your business door.
So often times, not all webinars are created equal.
Now the type of webinar that we will be aiming for is sales webinars,
which are used to sell your product or get more leads.
But the ultimate goal is to convince your customers to engage and
interact with you, which equals higher sales conversions.
So
the big question is, how do you create high converting webinars that
have high engagement that will yield higher sales conversions?
Introducing...
Surefire
Webinar Conversions
9
Part Video Course
Here's a list of this 9 part video series in
more detail
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Video
#1: Introduction to Webinars and Recommended Tools
In
this specific video we will be covering a quick overview of this video
series, itself. You will learn how it all works as well as the
recommended tools and webinar platforms that we have tested. You can
learn from our mistakes so that you don't have to make them.
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Video
#2: What's a Webinar Without An Audience?
So
what's the point of having a webinar without knowing your audience?
That is the big question. Often times we make the mistake of jumping
straight in to creating a webinar and not realizing who the target
audience is we are trying to engage. We may know what the audience
wants on a general level, but do we really? So we will be covering who
your best prospects are and how to engage them, so that you can attract
the people most likely to buy.
Think about it. Why would
you want to spend all your time creating a webinar and drive tons of
visitors to your webinar, only to realize that your webinar does not
convert because it is not speaking to the correct audience? So we will
also be covering how to figure out the audience's desires and
objections so that you can craft the perfect angle that sells every
time.
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Video
#3: Our Blueprint for a Sales Webinar
Now
that you’ve got the basics, it's time to show you our exact
step-by-step blueprint to creating a high converting sales webinar. You
will get to see an exact mind map of our recommended sales webinar. Of
course, this is just a basis for you so that you can customize it and
create your own.
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Video
#4: Finding Your Angle
So
what is your sales webinar angle? The angle is how you are going to
ultimately sell your product or service in your sales webinar. There
are many different types of angles that you can use to your advantage
and we will be covering these in this specific video.
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Video
#5: Who's the Host?
It's
very important to convince people of why they should listen to you.
Often times, they probably already know if they have signed up for your
webinar, so this is a time not to brag but to gain and reinforce their
trust. There are certain ways of doing this correctly, and there are
wrong ways of doing it, as well. This section is especially important,
because failing here could turn people off. Alternatively, success will
lead to a better conversion rate.
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Video
#6: The Meat
In
this part of the sales webinar blueprints, we will be covering how you
can convey the content or meaty part of your webinar. There
is
more to this section than just simply blurting out why your
product/service is worth buying. So we will be showing you specific
strategies that you can use to really get people interested in your
product or service or business.
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Video
#7: The Pitch
Now
it's time to pitch or sell your product. This is one of the biggest
areas that people fall short on. A lot of people do not like to sell
their product or ask for the sale. But we want to be upfront
here
and say that you can do it in such a way that people will really want
to know about whatever it is that you are selling. But of
course,
everything before this part must be done correctly.
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Video
#8: Justifying The Price
If
you have an expensive, high-ticket product, and you're worried that
people are not going to buy it simply because it costs more than a
couple hundred dollars, then I'm going to show you a specific strategy
that will help you justify the price. While price is often
one of
the major objections that prospects will have, no doubt this strategy
will convince them they want your product even more.
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Video
#9: The Close
After
you have justified the price, it's time to close the webinar. But you
don't want to just exit right away. In fact, there are a couple things
that you might want to do beforehand. So we will be covering specific
strategies that work really well to persuade especially hesitant people
or those who are on the fence to buy your product or service.
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Go
ahead and watch this course. Start learning how to build high
converting sales webinars from start to finish…today!
Add this
product to your cart now for only....
$67 $27
Regards
[YOUR Name]
P.S. Finally,
learn how to build high converting sales webinars from start to finish…
Starting today!
P.P.S. This
specific training course was designed so you could watch over my
shoulder, step-by-step and click-by-click. You can download this course
immediately after payment.
